HBay Wins New Zealand Annual Marketing Award

Standing Out Among Nearly 1,000 Companies Competing for Six Major Awards

[New Zealand, 22 November 2025] — The annual business awards organised by the New Zealand Chinese Business Association were held on 22 November, attracting participation from nearly 1,000 companies nationwide competing across six major award categories. HBay distinguished itself through outstanding market performance, a clear brand positioning, and growing consumer influence, and was honoured with the Annual Marketing Award.

This recognition not only acknowledges HBay’s achievements in brand building, marketing execution, and channel development, but also reflects the broader recognition and endorsement of HBay’s brand value, operational capability, and long-term growth potential by New Zealand’s mainstream business community.

As a New Zealand-based consumer brand with an international outlook, HBay remains committed to product quality as its core foundation, while leveraging deep local market insight and an increasingly global brand strategy. The award represents another significant milestone in HBay’s brand development journey.

HBay stated that it will continue to invest in product innovation, market expansion, and brand building, further strengthening its competitive position in both the New Zealand market and overseas markets, and delivering long-term value to consumers, partners, and the wider community.